TikTok Trends

Rare Beauty, conceived by singer Selena Gomez, breaks the mold of celebrity beauty brands with its unique formulations and progressive stance on beauty standards. Their products, especially the Soft Pinch Liquid Blusher, have amassed a significant following (boasting over a billion views on TikTok) and have become a daily necessity for many, including beauty editors.

BeautyJanuary 29, 2024<January 29, 2024

Rare Beauty Blush: The Only Viral Makeup Product a Beauty Editor Swears By Daily

by Thalia Harper

The Unparalleled Appeal of Soft Pinch Liquid Blush In the ever-evolving world of beauty products, where TikTok trends often dictate the market, a standout…

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